iZotope RX Final Mix -- what is it (for)? EZMix/auto-mix?

[mhschmieder]

https://www.izotope.com/en/products/pos ... +Final+Mix

It wasn't even announced at GS; just via email to previous customers.

I don't get it. Is it primarily an "auto-mix" program for post-production houses that mostly have video expertise and don't want to be bothered learning how to mix audio? Is it for multi-channel mixing and/or mastering?

Unlike EZMix, at least you can tweak the settings after selecting presets.

I can't figure out the connection to RX and why that's the program with the cross-grade offer, as well as the bundling with the recent RX Loudness Control app that appeared to NOT be for DAW's (or at least for AU/VST).

I am starting to not understand this company that I thought I knew well.

[mikehalloran]

Yea, I puzzled at that, too. I hear nothing that can't be done already. They tout it as a plugin for RX 4 standalone... ok...

Windows: 7 or later
Mac: OS X 10.7 or later (Intel only)
Plug-in formats:

Audiosuite DPM and AAX, RTAS 32 bit, AAX 64 bit, AU, VST 2 and VST 3 32/64 bit.

Host compatibility:

RX Final Mix is currently compatible as a plug-in for many audio and video editors, including:

Pro Tools 10-12
Nuendo 6.5
Premiere Pro CC 2014
Media Composer 7.0.4 & 8.4
Final Cut X
Audition CC 2014
Logic X
Cubase 7.5 & 8
RX 4
VST, VST 3, AAX, RTAS, and AudioSuite will support mono up to 7.1. AU will support mono up to stereo only. For hosts that support both VST and AU, surround functionality can be used via VST. For AU-exclusive hosts, namely Final Cut and Logic, RX Final Mix supports stereo only.

[nk_e]

Gotta agree. The email confused me too. I think the OP hit it in on the head as far as the target customer.

I hope they aren't losing their focus.

[billf]

I don't get it. Is it primarily an "auto-mix" program for post-production houses that mostly have video expertise and don't want to be bothered learning how to mix audio? Is it for multi-channel mixing and/or mastering?

Agreed. I got the email too, checked it out, and think it is for video post. Why is it needed? I have no idea.

Unlike EZMix, at least you can tweak the settings after selecting presets.

EzMix can be useful, even as part of an insert set of plugins on a channel strip. But this RX Final Mix? I'd rather use Alloy or Ozone.

I can't figure out the connection to RX and why that's the program with the cross-grade offer, as well as the bundling with the recent RX Loudness Control app that appeared to NOT be for DAW's (or at least for AU/VST).

I agree, the past couple of announcements are head scratchers.

I am starting to not understand this company that I thought I knew well.

Nor do I care for the current direction. They seem to be pushing Adobe CC a lot suddenly, and if that's how they go, I won't be going with them.

[daniel.sneed]

The *before and after* demo audio tracks are strange to me.
I have yet to see what a serious professional mix could not fix in those tracks without this plug.
Or is it just me?

[Phil O]

The *before and after* demo audio tracks are strange to me.
I have yet to see what a serious professional mix could not fix in those tracks without this plug.
Or is it just me?

It's not just you. I just listened to the demos and I had exactly the same thoughts. It's a little strange coming from iZotope.

Phil

[daniel.sneed]

Well, I think I won't have any use of it. Saving money...

Some time ago, exact same question raised about Nectar: in my experience, Alloy has all I really need to set and fix any decent voice track.

For sure, Izotope has it's very own way of marketing...

BTW, I do enjoy BreakTweaker, Iris, Alloy and Ozone.

[JSmith1234567]

I downloaded the demo and have to disagree.

I put it across the master two-bus and tried some presets.

Very nice!

[billf]

I downloaded the demo and have to disagree.

I put it across the master two-bus and tried some presets.

Very nice!

So is it basically a streamlined Ozone?

[JSmith1234567]

Exactly.

And their presets, like SoundToys, have always been terrific starting points.

FWI...it uses allot of CPU.

I put it on the master bus, and saw my dp-cpu-meter jump, and also discernible latency added.

I had thought of leaving it on the master bus, but not with that much delay/latency added.

[mhschmieder]

Hmm, time is running out, but I still think I'll skip this product.

I don't use Ozone anymore, so probably shouldn't have spent the money to upgrade (especially the advanced version). I rarely use Nectar either.

Alloy is the one I use quite a bit, as it's one of my favourite buss processors for toms and a few other things. Although, as I get to learn the Slate Digital stuff better, I may end up using it on even more stuff than I already do.

RX4 Advanced is probably my favourite and most-used iZotope products at the moment. Too bad it only supports one plug-in at a time though.

[daniel.sneed]

Just guessing. The future will shine bright.
Is automatic mixing coming?

Maybe it will come with presets...
Imagine a Jimmy Hendrix preset? A Nirvana preset? A Beatles preset? A John Coltrane preset? A Beyonce preset?

And maybe a Nobody-Listening-To-Music-Anymore preset, too?
And, of course, a Nobody-Playing-Music-Anymore preset?